Gamification
Engagement is one of the biggest challenges for any event — and gamification turns participation into something fun, interactive, and rewarding. By layering points, badges, and leaderboards into the attendee experience, MyConnector motivates people to explore more sessions, interact with sponsors, and connect with each other. The result is higher activity levels, greater sponsor visibility, and a more vibrant atmosphere throughout the event.
Gamification is built to be flexible. Organizers can define what actions earn points, set challenges that align with event goals, and reward participants in ways that make sense for their audience. Whether it’s encouraging session attendance, driving booth visits, or sparking conversations, gamification provides a clear incentive for attendees to get involved.
Organizers
Exhibitor Accounts
User Accounts
Points & Challenges
Attendees earn points by completing specific actions such as checking into sessions, visiting expo booths, or joining networking activities. Organizers can configure challenges to align with event objectives, making it easy to direct attention toward what matters most.
Badges & Rewards
Points translate into digital badges or tangible rewards, which attendees can collect throughout the event. This adds a sense of achievement and recognition, while also giving sponsors opportunities to tie their brand to specific prizes or challenges.
Leaderboards
Live leaderboards display top performers, sparking friendly competition and motivating attendees to stay active. Leaderboards can be global or segmented by ticket type, group, or track, creating multiple opportunities for recognition.
Sponsor Activations
Gamification doubles as a sponsorship opportunity. Exhibitors or partners can be tied to specific challenges — for example, visiting a booth or attending a sponsored session could earn attendees extra points. This adds measurable value for sponsors while boosting traffic to their activations.
Analytics & Insights
Beyond participation, gamification provides valuable data on attendee behavior. Organizers can see which activities generated the most engagement, which challenges worked best, and how interaction patterns unfolded across the event. These insights make it easier to refine future programs and demonstrate value to sponsors.
